With Frucall you can call an 800# and find out how much a product is if you bought it online. Just call the number, enter the Universal Product Code (UPC) and the best prices from major online merchants are given to you.

How this helps is two fold: 1) You can decide not to purchase and buy it online or 2) Use the price as a bargining tool. A lot of stores have a price-match policy and will match prices to an online merchant. Just last week I went to purchase contacts and the base price for Lens Crafters was $30 a box. I went online and found them at lens.com for $20 a box. Brought in a copy of the online page and Lens Crafters matched the price and also included a $30 rebate. Price matching and using online merchants is a great way to save a lot of money and all you have to do is ask if they support it.

Link:
http://www.frucall.com/

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